Competition Automotive
The Competition Automotive Group needed an umbrella campaign to promote six individual dealerships. Sometimes the idea is right in the name. “Competition is Good” is the fitting conclusion for these strange, little TV spots. The line extends nicely into print, local sports and other competitions. Everything drives consumers to a landing page where they can jump to the individual auto dealer sites.
The Competition Automotive Group needed an umbrella campaign to promote six individual dealerships. Sometimes the idea is right in the name. “Competition is Good” is the fitting conclusion for these strange, little TV spots. The line extends nicely into print, local sports and other competitions. Everything drives consumers to a landing page where they can jump to the individual auto dealer sites.